By Dan Santy Thursday 29 November 2012 Updated: 19/12 15:34
RUGBY's Foodbank is bracing itself for record demand with many expected to struggle to afford to eat in the run up to Christmas.
The service, which hands out food parcels to those finding it difficult to afford their shopping bills, is launching a collection campaign to ensure it has enough stock to hand out in December.
After starting in March, when it saw around 50 people, Rugby Foodbank now sees around 150 a month and has handed out some 5,000 meals in just seven months.
And it is expecting this to soar as people prepare to meet the costs of Christmas.
Volunteers have arranged to be at the entrance to the town's Tesco store, on Leicester Road, where they will ask customers to buy one item to donate to the service and help someone less fortunate than them in Rugby this festive season.
Diana Mansell, of Rugby Foodbank, said: "It's very sad people are in this situation and that more people need to come and see us.
"But at the same time it's encouraging people know we're here and they are coming to us for help.
"I fear demand will just grow and grow. Partly because there are more foodbanks cropping up, but also because there will be more needy people.
"With things the way they are, anyone can fall on hard times at the moment and need our help.
"It's really important we have these collections. Not everyone can give up the time or money to volunteer with us, but by doing this everyone can feel part of it and help our town."
Foodbank volunteers will be collecting at Tesco on Saturday December 1 and Sunday December 2.
They will have a shopping list of food and other items and will ask members of the public to buy one item from it to donate to the service.
Foodbanks have cropped up all over the country during the recession, with falling incomes and rising living costs making it difficult for some people to afford to eat properly.
They aim to give each person in need a food parcel containing enough for several balanced meals for them and their families.
Last year, some 128,000 people nationwide needed the help of foodbanks.
Rugby's Foodbank has around 60 volunteers and is based at the New Life Church on Railway Terrace.
Visit www.rugby.foodbank.org.uk for more information.
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