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Consultant's expert eye focused on TV

By IH 31/01 Updated: 01/02 10:53

Buy photos » Expert eye - Karl McKeever. (s)

THE EXPERT eye of a business consultant from Rugby is being focused on television.

Karl McKeever stars in the BBC Two show The Fixer, helping businesswoman Alex Polizzi to get several family firms back on the road to retail recovery.

Featuring in three of the six episodes of the series, Karl will be helping to implement effective retail strategies including: improved store presentation, effective brand delivery and successful customer service initiatives to significantly improve the fortunes of the businesses.

Karl was chosen for the series by production company Twofour Broadcast, as he stood out as a leader in his field when they conducted their research into suitable retail consultants.

Karl, whose Central Park-based visual merchandising and brand delivery consultancy Visual Thinking usually works alongside the likes of M&S, John Lewis, Sainsbury’s and Harley-Davidson, relished the opportunity to apply some of his big business consultancy practices to help smaller, independent family businesses.

He said: “Myself and my team have advised some of the largest international retail brands and it gives us a lot of satisfaction to be able to use our knowledge and expertise to help businesses that don’t have the budgets to dedicate to retail improvement programmes.

Throughout the series, which begins started on Tuesday (January 31), Karl and his team provide consultancy and solutions for a Northamptonshire bridal-wear shop, a family furniture store in Leeds, a bakery shop in Padstow and a fancy dress shop in Essex.

The Fixer airs on Tuesday evenings at 8pm. Each episode will also available to view on iPlayer after transmission.

For more information on Visual Thinking and details of visual merchandising visit www.visualthinking.co.uk

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